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How B Corp Certification rewards Zero Waste, Circular strategies

BCorp certification requires applicants to complete an Impact Assessment. This review of operations dives into the applicants operations on a policy, procedure and operational performance level.

To achieve B Corp Certification, companies must achieve a minimum of 80 points out of a possible 200. Amongst the criteria are a number of opportunities to gain recognition, or points, through the successful completion of common waste reduction or elimination strategies. In fact, more than 17% (depending on industry track) are rooted within these methods across the various B Corp assessment tracks.

Without infringing on any copyrighted material I've assembled (in alternative wording) some of the efforts that can contribute to B Corp Impact Assessment points. If these look familiar or do not seem daunting, you may be closer to B Corp certification than you thought! If some of these appear beyond your current operational scope, I assure you they are reachable.

Possible projects, policies an…

Dual Certifications Make For Continued Efficiency - TRUE and LEED

The Green Business Certifications Inc. (GBCI) administers a number of green business certification programs, including LEED, Well, Sites, PEER, Edge, GRESB, ParkSmart standards and now Total Resource Use and Efficiency (TRUE). Much like the other GBCI programs, they are designed to align with LEED to compliment it by sharing some of the Credits/Points and/or Prerequisites.

What is a TRUE LEED'er anyways? Facilities with dual certification combine the best of both worlds; long term planning of building design efficiency and the most accurate snap shot of material use efficiency.

Leadership in Energy and Environmental Design® (LEED) is a rating system that is recognized as the international mark of excellence for new and renovated green buildings. LEED works because it recognizes that sustainability should be at the heart of all buildings – in their design, construction and operation.

Total Resource Use and Efficiency (TRUE) is also rating system, however it does not deal with buil…

The State Of Reusables

People Are Taking Action on Plastic Pollution
The public knows that single-use plastic is threatening the oceans. People watch Sir David Attenborough explain the effect on marine life in the popular Blue Planet 2, videos of unbelievable amounts of floating plastics amongst wildlife are being shared by amateur divers, research shows that plastic will outweigh fish in our oceans by 2050, and for many the constant list of realities have become the last straw.

Consumers are saying no to single-use plastic. Signs of this shift are popping up everywhere, from consumers leaving plastic packaging at the store where it was purchased, more Zero Waste stores opening all the time to great fandom, and the growing acceptance of reusable solutions.
Re-ReactionGovernments are stepping in on all levels with legislation that reduces the potential for single-use plastics to enter the environment. Quite frankly, the materials are also unwanted in the waste streams too. Much of these plastics are low grad…

Conversion for Diversion: Estimating your Volume to Weight Ratios

Most warehouses and factories do not have scales available to weigh disposal bins or their contents. This poses a problem for facility managers and sustainability coordinators: in order to comply with Diversion Rate reporting standards (TRUE, LEED, B-Corp) this material must have a weight reference.

When declaring a Diversion Rate it is important to provide the methodology used to determine your volume to weight statements. It would prove to be good practice to conduct some volume to weight ratio analysis at your facility because of the variables at play. However when that is not possible, or for rough estimation purposes, indexes do exist to assist you.
For this process, I'd like to introduce two resources that stand above all others.
In 1997 the Environmental Protection Agency produced a report, “Measuring Recycling: A Guide for State and Local Governments” that detailed a number of conversion factors. This list is continually updated with its last revision being in 2016. The docu…

Zero Waste Business Review - April 2018

March was an interesting month for SJMC. The launch of the TRUE program has meant quite a few phone calls from potential clients and a lot of prep for the contracts that have already begun. I received my TRUE Advisor designation and am very excited to get these projects going! I'm in the process of releasing an Excel based workbook to help companies track their flow of materials in relation to the TRUE certification credits. In addition I started working with Magna GC on some environmental compliance strategies.

April's Zero Waste Business Review covers some recent food waste related research, packaging trends and some major partnerships in recycling tech just announced. If you have anything to be included in future ZWBRs, please reach out to me at sjmconsults (at)


Scott J Morrison


Eliminating waste is tricky business. Consumers continue to demand less of it (even produce maps to support it), businesses are faced with proving their claims for their entire…